LawnBoyZ, a locally-owned landscaping company based in the Chicagoland area, has been serving the community for over 20 years. Starting as a neighborhood mowing business, they expanded to offer full-service landscaping solutions, including paver patio designs, landscape maintenance, and snow removal services.
While LawnBoyZ already had a strong reputation in their local community, their outdated website did not reflect their modern approach and the comprehensive range of services they offered. The lack of clear calls-to-action and a user-friendly interface was impacting their ability to attract new customers and provide efficient service to existing ones.
At Purple Pig Marketing, we knew the job at hand was more than a mere website update. The old site was like a faded garden sign that needed to be replaced with a fresh, vibrant marquee, shouting loud and proud about LawnBoyZ’s top-tier services. So, that’s exactly what we set out to do.
Firstly, we wanted to make sure the new website was practical and straightforward. We put the ‘Get a Free Estimate’ button in a can’t-miss spot because when someone’s ready to make their outdoor space dreams come true, we don’t want them to lose a second. We also made sure that potential customers could easily access the company’s portfolio because we believe in showing, not just telling. We wanted the quality of work to speak for itself.
However, our work wasn’t just about aesthetic or usability upgrades. We took on the nuts and bolts of web hosting and maintenance, keeping everything running smoothly under the hood. LawnBoyZ are the experts at manicured lawns and snow-free driveways, not website glitches. By taking care of these technical details, we made sure their online presence is as steadfast and reliable as their services.
Purple Pig Marketing delivered a website that’s not just good-looking, but also incredibly functional, setting LawnBoyZ for continued growth in their industry. It’s the perfect balance of casual and professional, just like us and the fantastic team over at LawnBoyZ.
Purple Pig has proven to be very successful for my company. They have helped land new leads mainly through Google, Facebook and website. They stay up to date on our social media, incoming leads and constantly monitor our online presence. For years, thought I could do it well enough but now realize the depth and power it has once they took over. Thank you to Tim, Austin and Dylan. – Chad (Lawnboyz Landscaping)"