Get your business recommended with AI Search Optimization
Your customers are asking ChatGPT, Google’s AI, Gemini and Claude who to hire. AI Search Optimization helps make sure your business is one of the names they hear, not just one of the links they scroll past.
- Your BusinessRecommended
Where your customers are asking
- ChatGPT
- Google AI Overviews
- Gemini
- Claude
- Google AI Mode
- Perplexity
- Microsoft Copilot
- Meta AI
- Grok
- DeepSeek
The way customers search is changing
SEO gets you on the list. AI search gets you said out loud.
When someone asks ChatGPT or Google’s AI who to hire, it doesn’t hand them ten links. It names a few businesses and explains why it picked them.
If your business isn’t one of those names, you’re not in the running. AI Search Optimization changes that.
It’s the work that helps AI platforms like ChatGPT, Gemini and Google’s AI Overviews understand your business, trust it and recommend it when someone asks for a business like yours. You may also hear it called GEO (generative engine optimization) or AEO (answer engine optimization).
SEO helps you rank in Google’s list of links. AI search optimization helps you get named in the answer itself. The two work together: AI leans on many of the same signals as SEO, plus your reviews, your listings and what other trusted sites say about you.
More customers start with AI every month, and AI usually names only a few businesses. Most local businesses haven’t started on this yet, so getting there first is a lot easier than catching up later.
Any business that depends on customers finding it online: contractors, home services, medical and professional practices, and more. If your customers ever ask “who should I hire?”, it’s for you.
See it for yourself
This Is Where You Want to Be
We asked three AI platforms the same question. Each one answered with a short list of businesses, and that short list is where the customers go.
Same question, three AI platforms
Example answers. Business names are fictional.
Naperville has several well-reviewed plumbing companies. Top-rated options include:
- This is where you need to rankYour Business: Highly rated for water heater replacement and same-day repairs, with hundreds of 5-star reviews.
- Riverwalk Plumbing Co.: Known for drain cleaning and 24/7 emergency service.
- Fox Trail Plumbing: Family-owned, often recommended for remodels.
Here are a few highly rated plumbers in Naperville:
- This is where you need to rankYour Business – Known for fast water heater replacements, upfront pricing and strong reviews.yelp +2
- Riverwalk Plumbing Co. – 24/7 emergency service and drain cleaning.angi
- Fox Trail Plumbing – Family-owned and well reviewed for remodels.bbb
Here are some well-regarded plumbers in the Naperville area:
- This is where you need to rankYour Business stands out for water heater work and same-day service, and customers consistently mention clear, upfront pricing.
- Riverwalk Plumbing Co. offers 24/7 emergency service and drain cleaning.
- Fox Trail Plumbing is a family-owned option many people recommend for remodels.
The answer is the shortlist
If your business isn’t named, it isn’t considered.
Customers arrive pre-sold
The AI has already told them why you’re a good pick.
It's still early
Most local businesses haven’t started. Getting there first beats catching up.
What we do
Built to get you recommended, then kept that way
We build and strengthen the things AI looks at when it decides which businesses to recommend. Then we keep them current as AI, your market and your competitors change.
- See exactly how AI describes your business today
- Make your website and business details clear to AI
- Create content that answers your customers' real questions
- Strengthen your reviews, listings and reputation
- Build trust on the outside sites AI relies on
- Track your results and report them every month
How it works
Getting Started Is Simple
See where you stand
We start with a free AI visibility report that shows how AI talks about your business today, and who it recommends instead.
Build what AI looks for
We fill the gaps: clearer business details, stronger content, better reviews and listings, and trust on outside sites.
Track and improve
We ask AI the same questions your customers ask, every week, and show your progress in a clear monthly report.
Clear numbers, every month
How Do We Track Your Success?
We track the questions your customers actually ask on the four biggest AI platforms and record whether you’re named. Your monthly report shows where you’re gaining ground and what we’re working on next.
AI Visibility(share of AI answers that name you · AI Tracker)
Last month: 19%
Average Position(when named in a list · AI Tracker)
Last month: 2.9
Sentiment(how positively AI describes you, 0–100 · AI Tracker)
Last month: 78
Your Website Cited(times AI linked to your site · AI Tracker)
Last month: 5
AI Referral Visits(last month · Google Analytics 4)
AI Search Leads(last month · Google Analytics 4)
Example report with sample numbers. Your report shows your own results.
“We are seeing more website traffic and leads coming from AI-powered search platforms. It’s becoming clear that customers are changing how they look for service providers, and we’re glad Purple Pig is helping us stay ahead of that shift.”
Spencer AdamsErrand Runners
Free AI visibility report
See How Your Business Shows Up in AI Search
Before you commit to anything, we’ll show you how AI platforms see your business today and where the biggest opportunities are.
Your report will show you
- How often your business is mentioned or recommended
- Which competitors AI recommends most
- Which websites and sources shape the answers
- Where your strongest opportunities are
- What information about you is missing or inaccurate
Questions business owners ask us
Straight Answers to Common Questions
What is AI Search Optimization?
It helps AI platforms like ChatGPT, Google’s AI Overviews, Gemini and Claude understand, trust and recommend your business when customers ask questions about your services. You might also see it called GEO or AEO.
Does it replace SEO?
No. SEO is still essential for Google search results and Google Maps. AI Search Optimization builds on it, so your business shows up in AI answers too.
Which AI platforms do you focus on?
We track ChatGPT, Google’s AI Overviews, Gemini and Claude, since that’s where most customers are asking. The work helps with other AI tools too, like Perplexity and Copilot, because they rely on the same signals.
Can you guarantee AI will recommend my business?
No one can honestly promise that. AI answers change by platform, wording and location. What we do is strengthen the signals AI relies on and show you exactly how often you’re being recommended.
How long does it take to see results?
We have seen results as soon as a few weeks after starting. Outside sources like directories, reviews and memberships take longer for AI to pick up, so we track your results every week from the start.
How will I know it's working?
Your monthly report shows how often AI names you, how it describes you, which sites it cites about you, and the visits and leads that come from AI tools in your own Google Analytics.
What do you need from me?
Not much. A few things only you have, like your real pricing ranges, photos, and any credentials or memberships. We send you a short list and handle the rest.
Do I need to be an SEO client?
No. AI Search Optimization works best alongside SEO. If we already handle your SEO, it builds on that work. If not, we can set up both together.